Judy Allen Marketing Your Event Planning Business. A Creative Approach to Gaining the Competitive Edge

Judy Allen Marketing Your Event Planning Business. A Creative Approach to Gaining the Competitive Edge

Practical, prescriptive advice on successfully marketing your event planning business Recent years have been tough on the event planning industry. The terrorist attacks of September 11, 2001, economic downturns, wars, and SARS have all negatively impacted the business. There are fewer corporate dollars dedicated to travel budgets and special events, creating even more pressure on businesses in an already highly competitive industry. This book tells you all you need to know to market your business and build your client base in good times and bad. Marketing Your Event Planning Business shows you how to gain a competitive advantage by setting yourself apart from the competition, pursuing new markets, and soliciting sales. It covers all the vital topics in event planning marketing, including how to diversify your client base, develop niche markets, improve your customer service, establish emergency business plans, and much more. Ideal for event planners, marketing managers in the industry, and professionals in the hospitality, culinary, or travel industries Includes actionable advice on successfully marketing an event planning business Features illustrative examples, practical tips, and useful checklists and other resources Marketing Your Event Planning Business is packed with practical tips and examples, giving you creative new ways to showcase your talents, build your business, and bring added value to your clients.

Kevin Cashman Awakening the Leader Within. A Story of Transformation

Kevin Cashman Awakening the Leader Within. A Story of Transformation

Kevin Cashman, one of the world's leading executive coaches, takes readers on a transformative journey to a new way of leading and a new way of living «Once you start reading Awakening the Leader Within, you won't set it down. Cashman doesn't let you off the hook until you contemplate how you will live your life differently.» —Tom Debrowski, Executive Vice President, Worldwide Operations, Mattel, Inc. Awakening the Leader Within guides readers through the Six Seeds of Growth, which Cashman has used to help thousands of business leaders change their personal and work lives for the better. He draws on his renowned executive coaching techniques in order to lead the reader on a path to self-discovery and personal betterment. Based on the premise that you need to grow the person in order to grow the leader, this inspirational and interactive story centers on Benson Quinn, a CEO facing a deluge of personal and professional crises. As Quinn confronts the defining moments of his life, the reader learns valuable lessons about authentic and purposeful leadership, applicable at home as well as in the boardroom. At a time when issues of business ethics crowd the headlines-causing many leaders to question whether profit should be a leader's only goal-the practical applications of this book are more timely than ever. Awakening the Leader Within has been endorsed by more than thirty CEOs, thought leaders, and bestselling authors. Kevin Cashman (Minneapolis, MN) is the founder of LeaderSource, the nation's premier executive coaching consultancy. He has been featured in publications such as The Wall Street Journal, Fast Company, Harvard Management Update, and Human Resource Executive. He has also been a contributing editor to Executive Excellence magazine.

The National Alliance For Youth Sports Coaching Volleyball For Dummies

The National Alliance For Youth Sports Coaching Volleyball For Dummies

Your hands-on guide to coaching youth volleyball Have you been asked to coach a youth volleyball team? This friendly, practical guide helps you grasp the basics and take charge on the court. You get expert advice on teaching key skills to different age groups, running safe and effective practices, helping struggling players, encouraging good sportsmanship, and leading your team with confidence during a match. Lay the groundwork for a great season – develop your coaching philosophy, run an effective preseason meeting, and get up to speed on the rules and terminology of the sport Build your team – size up the players, find roles for everyone to succeed in, and coach all different types of kids Teach the basics of volleyball – from serving and passing to setting, attacking, and blocking, instruct your players successfully in all the key elements Raise the level of play – teach more advanced offensive and defensive skills and keep your kids' interest in volleyball going strong Make the moms and dads happy – work with parents to ensure a successful and fun season Score extra points – keep your players healthy and injury free, resolve conflicts, and coach a volleyball club team Open the book and find: Clear explanations of the game's fundamentals An assortment of the sport's best drills The equipment your team needs Player positions and their responsibilities Tips for running fun-filled practices Refinements for your coaching strategies How to meet players' special needs Ten ways to make the season memorable

John Beeson The Unwritten Rules. The Six Skills You Need to Get Promoted to the Executive Level

John Beeson The Unwritten Rules. The Six Skills You Need to Get Promoted to the Executive Level

Maximize your chances to get promoted to the executive level As predictable career paths have become extinct in most organizations, managers aspiring to the C-level job are left to their own devices to determine how to advance their careers. Even in companies committed to talent development, guidance to aspiring executives is often vague and contradictory. This happens, executive coach John Beeson argues, because executive promotions are made based on the decision makers' intuitive sense of whether or not a manager can succeed at higher levels within the organization. Beeson decodes these leadership criteria–the unwritten rules–that companies use to make decisions about who gets promoted and who doesn't, and identifies the six core «selection factors» that are imperative for success at the executive level Demonstrating strategic skills Building a strong management team Managing implementation Exhibiting the capacity for innovation and change Working across organizational boundaries Projecting executive presence Filled with stories of managers who successfully climbed up the executive ladder-and some who struggled-The Unwritten Rules is an invaluable resource for aspiring executives.

David Perry E. Hiring Greatness. How to Recruit Your Dream Team and Crush the Competition

David Perry E. Hiring Greatness. How to Recruit Your Dream Team and Crush the Competition

The Unprecedented Tell-All Guide Through the Intricacies of Executive Recruitment The single greatest opportunity that an organization has to improve both performance and culture in one stroke lies in the hiring of a new executive—the right executive. The fresh thinking of a skilled leader has the potential to unleash innovation, empower employees, and generate wealth for the company. Similarly, a bad hire may mortally wound the organization and cause ripple effects throughout the entire economy. Hiring Greatness contains valuable insider strategies and tactics—previously only known to a handful of America's wealthiest, elite head-hunters—to attract, recruit, and retain star executives. Authors David E. Perry and Mark J. Haluska have completed more than 1800 search projects across five continents, maintaining a 99.97% success rate, and negotiating more than $380 million in salaries. Like magicians unveiling the hidden ‘tricks of the trade,' Perry and Haluska reveal: How to systematically secure—and retain—the perfect talent for your company How to keep recruiters from poaching your star executives (a good hire is relatively meaningless if they leave the company) Twenty-three questions you must ask a potential headhunter The language that makes your company the most compelling, and how HR lingo can repel the best talent Four critical turnoffs that drive great candidates away from top companies One company created $3.8 million of market value each hour, for six months, simply by hiring the right leader. Hiring Greatness takes you behind the scenes of one of the world's most profitable and secretive industries, meticulously showing how any organization can make monumental hiring decisions that lead to massive success.

Tacy Byham M. Your First Leadership Job. How Catalyst Leaders Bring Out the Best in Others

Tacy Byham M. Your First Leadership Job. How Catalyst Leaders Bring Out the Best in Others

Becoming the Very Best First-Time Leader Congratulations! You’re now in charge. Perhaps it’s your first time as a leader, or maybe you want to fine-tune your skills. Either way, you’ve begun one of the most rewarding chapters of your career. But, like many beginnings, the first few years can be challenging. Fortunately, you don’t have to tackle this challenge on your own. Your First Leadership Job gives you practical advice straight from others who have walked in your shoes. Not only does it include dozens of tools to ensure your success, but it’s also based on the authors’ and DDI’s extensive experience and research, which ultimately has led to the development of millions of leaders around the world. In fact, a quarter-million leaders will be developed this year alone via DDI training. Your First Leadership Job is divided into two sections. Part 1 introduces the concept of catalyst leader—one who sparks energy, passion, and commitment in others. Your transition to catalyst leader is a major step in your leadership journey. This book provides essential tips to put you on the catalyst path. Ultimately, leadership is about the many conversations—frequent, clear, authentic, and occasionally difficult—that you will have daily. Your First Leadership Job builds awareness of the fundamental skills you’ll come to rely on to make every one of these interactions successful. Part 2 devotes 13 chapters to critical core leadership competencies, including coaching for success, hiring the best employees, turning dreaded appraisals into discussions that propel performance, and handling difficult employees. It also includes a chapter for first-time female leaders. Look at Your First Leadership Job as an indispensable companion to becoming an awesome leader—one who will make a positive, lasting impact on your team, family, and career. Visit www.yourfirstleadershipjob.com to learn more.

Marshall Goldsmith Getting Ahead. Three Steps to Take Your Career to the Next Level

Marshall Goldsmith Getting Ahead. Three Steps to Take Your Career to the Next Level

A leading executive coach pinpoints three vital traits necessary to advance your career In Getting Ahead, one of the top 50 executive coaches in the United States, Joel Garfinkle reveals his signature model for mastering three skills to take your career to the next level: Perception, Visibility, and Influence. The PVI-model of professional advancement will teach you to: (1) Actively promote yourself as an asset and valuable person inside the organization, (2) Increase your visibility to gain others’ recognition and appreciation for your efforts and (3) Become a person of influence who makes key decisions inside the organization. Getting Ahead will put you ahead of the competition to become a known, valued, and desired commodity at your company. For more than two decades, Joel Garfinkle has worked closely with thousands of executives, senior managers, directors, and employees at the world's leading companies, and has authored 300 articles on leadership Offers detailed guidance on how to increase exposure, boost visibility, enhance perceived value for your organization, and ultimately achieve career advancement Explains how to get your name circulating among higher levels of management so others know you, see your results, and acknowledge the impact you bring to the company

Ram Charan Leaders at All Levels. Deepening Your Talent Pool to Solve the Succession Crisis

Ram Charan Leaders at All Levels. Deepening Your Talent Pool to Solve the Succession Crisis

Learn how top companies solve the problem of leadership succession from corporate America's leading consultant. A serious crisis looms in American management today. More and more CEOs are failing; there remains an acute shortage of capable replacements. The true dilemma in leadership is the stagnant state of corporate leadership development. Because companies fail to hone their unit managers' leadership abilities, they are never able to fill their succession pipelines. With unit managers stagnating, companies have difficulty executing at every level, compounding the crisis. In I>Leaders at All Levels, bestselling author Ram Charan shows how top companies approach leadership development as a core competency, recognizing that an adaptable leadership pool is a competitive advantage, and focusing their attention on bringing out the best in the leaders they have. Charan reveals exactly what's wrong with corporate leadership development and tells how to make it right. He explains the concept of a leadership «gene pool» and shows how companies can discover just what «DNA» they need to succeed. He also details how to uncover the hidden leaders in a company, when and where to bring in fresh talent, how to coach, measure, and reward leadership, and much more. For CEOs, directors, and anyone involved in leadership development, Leaders at All Levels is an eye-opening guide on how to get succession right.

Lindsey Agness Change Your Business with NLP. Powerful tools to improve your organisation's performance and get results

Lindsey Agness Change Your Business with NLP. Powerful tools to improve your organisation's performance and get results

Transform the way your business works. Neuro-Linguistic Programming (NLP) techniques can be applied to all business challenges. As a leader or manager in either the public or private sectors, whatever your industry or size of organisation, you can use NLP to improve your business by changing the mindsets of everyone you work with. When tailored for practical business application, NLP can help you to identify and deliver efficiencies, hold onto clients in the midst of increasing competition, improve morale and increase organisational performance and results. Change Your Business With NLP is the first genuinely practical guide for managers, showing how to use NLP techniques to overcome specific business problems. You will learn how to: Improve your results as a leader Build an exceptional team Manage change more effectively Change your organisation’s culture Create more effective client and customer relationships Transform your presentation skills Increase the overall performance of your business Bestselling author Lindsey Agness, an international change management consultant and certified trainer of NLP, uses step-by-step techniques and a broad range of case studies to show you that NLP can deliver measurable results in business.

Лидер Конический Varivas All Purpose Fluorocarbon Tapered Leader

Лидер Конический Varivas All Purpose Fluorocarbon Tapered Leader

Нахлыстовый флюорокарбоновый конический лидер стандартной конфигурации: 40% утолщенная часть,40% коническая часть, 20% отрезок тонкого диаметра. Флюорокарбоновые лидеры - самые незаметные для рыбы, лидер полностью невидим в воде. Высокая чувствительность, прочность, абразивная устойчивость. Лучшим образом подойдет для ловли очень осторожной рыбы на сухие и мокрые мушки, небольшие стримеры.

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